One of the most memorable moments in The Wizard of Oz  is when Dorothy discovers that the powerful Wizard is, in fact, an ordinary man operating extraordinary machinery behind a curtain. That reveal has always resonated with me—especially in the world of ServiceNow implementations. In many organizations, ServiceNow solutions are built behind a similar “curtain.” System Implementers design, configure, and orchestrate capabilities out of sight, unveiling them only during Sprint

“Are you getting the most from your ServiceNow investment?” It’s a compelling question—one that customers often hear from system integrators, and increasingly, one they find themselves asking internally. It’s also an effective sales opener. The challenge is that this question often leads to a wide range of proposed enhancements, add-ons, or new capabilities that the organization may not be prepared for—or, in some cases, may not need at all. For customers who aren’t equipped